Paying homage to Enzo Ferrari’s Prancing Horse

| August 22, 2012 | 33 Comments

Visiting the Enzo Ferrari Museum

“Death will destroy my body, but my creatures will keep on living ever after, in the years to come.”

– Enzo Ferrari

There are few brands in the world that everyone can recognise.

Ferrari’s prancing horse happens to be one of those brands. And it is not recognisable because it is commonplace. Quite the opposite. It is rare. It is largely unattainable. It is extraordinary.

It is recognisable because it is an object of beauty.

Enzo Ferrari Museum Maranello

“I don’t sell cars; I sell engines. The cars I throw in for free since something has to hold the engines in.” 

– Enzo Ferrari

Visiting the Enzo Ferrari Museum

Stepping through the swinging doors out of the scorching Italian summer sun into the gloom my eyes blink furiously to adjust. Dust motes glitter from the artificial lights before blinking out of sight.

A faint trace of fresh paint hangs in the air where the stench of oil and grease should have been. The steady hum of the air conditioning breaks the deepening silence.

Standing in Enzo Ferrari’s old factory, and birthplace, I am struck by a sense of longing for days gone by. A time that I never even lived.

A time when there were no such things as traction control, power steering or even seatbelts. Racing car drivers seemed reckless with their lives and cars were only just becoming mainstream.

Enzo Ferrari Museum

As I wander through the old workshop examining Enzo Ferrari’s life in minute detail, I wonder what it must have been like 60+ years ago. Working away in this tiny shed in the middle of the Italian countryside developing a car and a brand that what would become a legacy.

He was the first to believe that cars could be a luxury object. Cars could be a work of art. To him, cars had to be a mix of power and style. A combination of speed and elegance.

Enzo Ferrari Museum Maranello

“Everyone dreams of driving a Ferrari, it was my intent from the start.” 

– Enzo Ferrari

These are words I can relate to.

As a boy, and still to this day, I often dream of driving a racing car. And not just any racing car. It would have to be the best. A Formula One racing car.

They represent everything that is extravagant and excessive about motor racing.

The Formula One car that I would choose to drive? Ferrari.

Why? Because there has been no other team that has dominated the Formula One World Series over the course of history. Even though they have had rocky periods with no wins for, they have also had a grip on the trophy more times than any other team.

Formula One cars Ferrari museum

“Second is the first of the losers.”

– Enzo Ferrari

Enzo Ferrari’s passion for success has pushed Ferrari to be the best in the racing world. And for that, everyone that has ever owned or driven a car, should be thankful.

Because not only are Ferrari’s considered some of the best racing cars in the world. But Formula One cars are the reason most road cars have been developed to where they are today. Nearly every technological advancement in speed, safety, aerodynamics and handling has been developed during testing and racing Formula One cars.

It is why I felt such an honour to stand where the best have stood before.

Whether you like Ferrari or not, visiting the Museo casa Enzo Ferrari in Modena to pay homage to one of the greatest Italian’s that ever lived is a must for any motoring enthusiast or if you ever win the lottery.

Enzo Ferrari

18th February 1898 – 14th August 1988. 

Enzo Ferrari Museum

“The most important victory is the one which has to arrive.”

– Enzo Ferrari

Extra Travel Tips:

The Enzo Ferrari Museum is located in Modena in the heart of Motor Valley in the Emilia-Romagna region of Italy.

Opening hours: 9.30am – 6pm (1st October – 30th April) and 9.30am – 7pm (1st May – 30th September)

Cost: €13 per adult. Also available is a discount to the Ferrari Museum in Maranello if you combine the two museums for €22 per adult.

Disclaimer: I was invited to visit the Enzo Ferrari museum as a guest of the Emilia-Romagna tourism board as part of the #Blogville project. As always, our thoughts and dreams, are our own.

About the Author ()

Cole is one half of New Zealand's leading adventure travel blogging couple who have been wearing out their jandals around the world since 2009. He loves any adventure activities and anything to do with the water whether it is Surfing, Diving, Swimming, Snorkeling or just lounging nearby on the beach. You can follow Cole on Google+. Or consider following us via RSS Feed, Twitter, Facebook and subscribe to our Newsletter.

Comments (33)

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  1. Not necessarily a car person, but these look beautiful! Would definitely go just to learn more about Ferraris!
    Jess | GlobetrotterGirls recently posted..A bizarre bamboo train ride in Battambang

  2. Pretty impressive museum. Ferraris always seem to conjure up images of deep pockets and speed. Beautiful cars! Good article.
    Cynthia Scarborough recently posted..Kitesurfing In Volusia County

  3. Laurence says:

    This looks like a funky adventure. The closest I’ve come to something like this harks back to my student days, when a friend decided we were going to go visit our local Ferrari dealer. We drove down to the garage, me not even wearing any shoes (I was a classic student, long hair, scruffy clothes, the works), and we rocked up at this incredible Ferrari showroom, clearly without a penny to our name. They were so nice to us it was amazing, even taking us on a tour of the back garage where no-one usually gets to go, which was just wall to wall Ferrari’s. Good times 😀
    Laurence recently posted..In photos: Purnululu National Park (the Bungle Bungles)

  4. Jennifer says:

    Now THIS is a museum my husband could get behind.
    Jennifer recently posted..Traveling for Road Races and a Cool Race Series

  5. Micki says:

    These are just as much art as car, I think. I’m definitely not a car person (as evidenced by the number of 10 year old beaters I’ve driven in my lifetime), but I can really appreciate the beauty of these Ferraris.
    Micki recently posted..Five Best iPad Drawing Apps for Kids

  6. gabi klaf says:

    love it. what amazing photos. really really cool, and i never had an interest in cars and such. but now, i’m curious… that says tons. thank you… keep up your travels. so very inspirational guys. gabi
    gabi klaf recently posted..No Way In Hell Am I Living In That Shack- Siem Reap, Cambodia

  7. Cheryl says:

    Looks like an offbeat museum to visit. I love how cool Enzo looks in the last photo! 🙂
    Cheryl recently posted..The Making Of The Floral Carpet In Brussels.

  8. Pete says:

    As an avid enthusiast, I am disappointed I missed this when I was in the area. I use the “second is the first loser” quote all the time, one of my favorites.
    Pete recently posted..Caves as Entertainment

  9. I’m not really a car guy, but it’s hard not to marvel at this…
    D.J. – The World of Deej recently posted..The 17 Mile Drive of Monterey Peninsula

  10. Angela says:

    I’m not a car person, but a Ferrari never passes by unnoticed.
    Angela recently posted..In a fazenda, exploring Rio de Janeiro surroundings

  11. I have to admit that I don’t care much about cars. I am not an adrenaline junkie at all. Ever since I was a kid, I’ve had no interest in cars or racing. However, I can appreciate what Enzo Ferrari did. He built a brand which is well known and the cars are beautiful. I would definitely take the tour if it was on my way 🙂
    Jeremy Branham recently posted..Northern California Hiking in North Lake Tahoe – Mt Judah Trail

    • Like you say, even if you don’t like cars, it is pretty amazing just finding out about Enzo Ferrari’s life. He built an empire from absolutely nothing apart from dreams and aspirations.

  12. LOVE Enzo’s quotes! He was a wit as well as a design genius! He’s definitely on my list of dream dinner party guests.
    Karen @ Trans-Americas Journey recently posted..Cruising into a Town Worth Your Time – Metapán, El Salvador

  13. Ali says:

    I’ve never been a car person, but I can imagine how cool it would be to visit this museum!
    Ali recently posted..How to Pack Light With Liquids

  14. Man! one day I want to be there!

    Real great quote!
    LeX @ LeX Paradise recently posted..The Central of Entertainment for traveler: South Korean

  15. “Second is the first of losers’ — love the quote (and all those spiffy red cars). Cool post!
    Terry at Overnight New York recently posted..The Mansfield: Broadway Week

  16. Karun says:

    The brand he is built speaks. Tribute to the greatest mind in automobile industry who revolutionized ferrari and its logo.

  17. Donna Hull says:

    You can also visit the Ferrari Museum in Maranello. And, if you have the funds, schedule a test drive in a Ferrari. My husband still talks about his time behind the wheel.

  18. Charles says:

    Like Donna said, the Ferrari Museum in Maranello is a must see. As for the test drive, try calling in advance and see if you can book one. This way you can avoid being disappointed when you get there.
    Charles recently posted..The two second rule – Safe driving tip

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